Steel City Pops
Seasonal flavors for a place without seasons. Texas heat can sound like an exaggeration unless you've spent about 10 minutes outside. For this series of outdoor ad posters, I wanted to highlight both the ridiculousness of Texas heat and the cool contrast to these frozen popsicles. Some posters highlight various popsicle flavors, and others focus on the crazy heat even Texans can't get used to.
These posters were designed for Steel City Pops and were created in college, though I was approached by the owner to use my designs. Sadly, we could not reach an agreement on compensation for the posters, and therefore they just live in my portfolio.
Photography: John Shipes in Dallas