Cap’n Crunch Influencer Box

To help generate buzz around Cap’n Crunch’s birthday bash, we created an influencer box to “ship” out (oh brother). Due to limited budget, we were restricted to the standard shipper, but I wanted to make sure there was at least a story we could tell within it.

The outside of the box features the Cap’n’s map (can you believe that grammar is correct?) with scenes from the adventure around the sides. Once you open it up, the map guides you to the treasure’s “X.” Uncover the buried goods by removing the cardboard layer of “sand!”